Reforestation through hybrid collaboration

4 min read

As forests worldwide face growing pressure from climate change, sustained reforestation efforts are becoming more important than ever. With this reality in mind, Sidev, a long-standing distributor for Barco in France, launched Green Months, an ongoing reforestation project developed in collaboration with ClickShare.

Designed to support reforestation efforts, the initiative pledges to plant one tree for every ClickShare device sold. Through this partnership, each ClickShare solution purchased via Sidev directly supports tree-planting efforts led by Reforest'Action, an organization committed to restoring and protecting forests worldwide.

The project quickly took root. In 2024, a total of 1,384 trees were planted as part of a restoration effort in Coiffy-le-Bas, in Haute-Marne, France. Building on this success, in 2025 the number rose to more than 2,500 trees for a project in Tauves. This year, Sidev has set a goal of planting 3,000 trees, with a project selected in Thiez and Mieussy in Haute-Savoie, France. Since the beginning of the year, more than 1,500 young saplings have already been funded, helping to restore and strengthen the local ecosystem.

Why Puy-de-Dôme? A unique landscape worth protecting

Nestled in the heart of the Massif Central and named after the dormant volcano of the Chaîne des Puys, the Puy-de-Dôme region is known for its striking natural beauty. Its lush forests and trails attract thousands of hikers every year.

With 255,000 hectares of woodland, the site represents a vital ecological resource and economical pillar. It hosts nearly 40% of all wood-related businesses in the Auvergne region and employs around 10,000 people in the local forestry sector. As a result, reforestation in Puy-de-Dôme strengthens both the natural environment and the long-term sustainability of its local economy.

The selected forest area in Tauves had previously been dominated by a single species of spruce, which suffered severe damage from bark beetle infestation. To help restore the health of this ecosystem, the project focuses on improving biodiversity by diversifying the species of trees. New Douglas fir and pine trees were introduced, complemented by broadleaf species to help create a more balanced and resilient forest.

As part of the latest planting phase, the new trees in Tauves will help create 7,500 natural shelter spaces for local wildlife, capture an estimated 375 tons of CO₂ over the next 30 years and generate the equivalent of 10,000 months of oxygen.

7,500 animal shelter spaces created

375 tons of CO₂ captured and stored over 30 years

10,000 months of oxygen generated

2,500 hours of work created

Collaboration devices rooted in purpose

ClickShare’s commitment to sustainability is a core principle embedded in the way all products are designed and developed. By applying the Ecoscore methodology, Barco strives to be best in class when it comes to eco-design. All ClickShare solutions incorporate recycled materials and are optimized to reduce power consumption.

In addition, the ClickShare Trade-In Program promotes responsible end-of-life management. By encouraging customers to return older ClickShare units and transition to more sustainable models, the program helps reduce electronic waste and ensures compliant and environmentally sound disposal practices.

Building on this long‑standing commitment, ClickShare is pleased to support Sidev’s reforestation efforts as a way to further act on our environmental values. The collaboration with Sidev and Reforest'Action serves as a targeted initiative, separate from our ongoing efforts to reduce product footprint, and contributes directly to the restoration of local forests. Through internal ecodesign and external initiatives, ClickShare demonstrates that sustainability is a fundamental value guiding both the products we develop and the partnerships we pursue.