Barco acquires Norwegian projection technology company projectiondesign®
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Yesterday Barco announced that it has completed the acquisition of projectiondesign®, a Norway-based leader in projection technology, after acquiring the majority share in the company in December last year. The acquisition reflects Barco’s strategy to strengthen its leading position in high-performance projection technology by advancing further into the mid-segment of its target markets.
"The acquisition of projectiondesign® plays a key role in Barco’s strategy to offer high-class projection technology to both large and mid-sized venues,” says Eric Van Zele, President and CEO of Barco. “Barco and projectiondesign® complement each other on the levels of technology, product portfolios and geographic coverage. Thanks to this acquisition, we can expand our portfolios for the Simulation, Virtual Reality and corporate AV markets as we continue to leverage our global sales coverage and our channels to grow this business, particularly in Asia and Latin America.”
Projectiondesign was an innovative company created by Norwegian industrial designer and entrepreneur Bard Eker, who later sold it to Herkules Capital AS in 2009.