Cinionic is now Barco Cinema

Apr 24, 2023

Cinionic crosses 3,000-unit milestone with Laser Light Upgrades

The ground-breaking retrofit solution for Barco Series 2 now in over 25 countries across 5 continents

KORTRIJK, Belgium (April 24, 2023) – Cinionic, the leader in laser cinema, has crossed a new milestone in laser cinema with commitments for over 3,000 Laser Light Upgrade solutions from theaters around the world. Cinionic’s ground-breaking Laser Light Upgrades offer cinemas a fast and sustainable way to join the laser cinema revolution. As Cinionic continues to lead the global transition to laser, the proven Laser Light Upgrade solution furthers the company’s commitment to a laser for every screen. Today, over 35,000 screens around the world are powered by Laser Projection by Cinionic, with over 50 exhibitors in more than 25 countries choosing Laser Light Upgrades to achieve their renewal ambitions.


The innovative Laser Light Upgrade solution enables theaters to revitalize legacy Barco Series 2 xenon projectors with a new laser light source. The result is all of the benefits of laser – bright, high-quality movie presentation, increased operational efficiency, and lower energy costs – without the cost or hassle of replacing equipment.

Cinionic’s Laser Light Upgrade is the fastest way to laser. The cost-effective solution enables cinemas to meet and exceed the expectations of modern audiences, while balancing financial considerations. Installed in as little as four hours, the on-site retrofit requires minimal downtime for screens.

“Cinema is in the midst of a technology renewal” says Wim Buyens, CEO, Cinionic. “Audiences have high expectations and theaters are seeking solutions that not only wow but also make sense from a business and sustainability standpoint. With Laser Light Upgrades, we’re enabling more exhibitors than ever before to move to the leading standard in cinema – Laser Projection by Cinionic.”

Laser Light Upgrades combine the environmental benefits of laser technology while extending projector lifetime, part of Cinionic’s ambition to deliver a more sustainable future for cinema. Laser Light Upgrade is one of the stand-out solutions in the company’s award-winning all-laser portfolio. Since the introduction of Barco laser cinema projection in 2012, the world’s leading exhibitors turn to Cinionic to power the next era of moviegoing.

About Cinionic

Cinionic, a Barco company, was founded in 2018 with a commitment to creating a new visual standard and moving the cinema industry forward. Cinionic’s future-ready enhanced services and technology solutions provide compelling cinema experiences. The company’s world-class technology portfolio includes award-winning laser projectors, HDR, integrated media servers, and premium cinema experiences, among other innovations.

With more than 100,000 projectors installed globally, Cinionic is trusted by more than 200 exhibitors to help capture audiences at multiple touchpoints in their cinema journey and keep them coming back for more.

Cinionic has offices in Belgium, United States, Mexico, Australia, and Hong Kong.

Visit www.cinionic.com or on TwitterLinkedInFacebook or YouTube for more information.

Press contacts

Sarah Resnikoff

Sarah Resnikoff

Publicity Director - Cinema

sarah.resnikoff@barco.com