Jun 26, 2023

Barco ClickShare showcases the meaningful workspace with its brand-new Meeting Experience Center

Kortrijk, Belgium, 27 June 2023 – Barco, a global leader in meeting room technology, today inaugurated its inspirational meeting center at its headquarters in Kortrijk. The newest extension to Barco’s Experience Center represents the company’s vision of a flexible and meaningful meeting environment, where employees can genuinely love meeting.

Flexibility is key for today’s workforce. Employees balance between working from home and office work. While the current work experience still encompasses many virtual interactions, the physical space, however, remains essential for human connection and collaboration. Workers expect a meaningful workspace that helps them meet and work in the most optimal way. Recent Gartner[1] research concludes that employees want to go into the office to attend important meetings in-person and to connect with colleagues and management. The current work experience encompasses many virtual interactions, however, the physical space remains essential for human connection and collaboration.

Barco defines the purposeful workspace as the intersection between office design, technology and workstyle that fosters engagement, collaboration, and purpose. Office spaces should be designed for optimal flexibility and engagement, with technology at the core. Different types of meeting spaces foster collaboration and bring the flexibility organizations require today.

This vision of the meaningful workspace is translated in Barco’s Meeting Experience Center, a unique location to show Barco’s broad product and solution portfolio to customers, investors and stakeholders. The Meeting Experience Center showcases eight different meeting room archetypes, ranging from formal to informal, or from collaboration space to a classic meeting room setting. The various setups in the meeting rooms underline the flexibility of the ClickShare technology and its broad alliance ecosystem.

“At ClickShare, we believe that when people meet, something magical happens,” said Stijn Henderickx, EVP Meeting & Learning Experience at Barco. “Designing technology with the user at the heart is key for a seamless and effective collaboration and meeting experience. We envision a meaningful, flexible workplace ensures people love meeting.”

The Meeting Experience Center shows the latest ClickShare technology integrated innovations from Barco’s broad ecosystem of leading alliance partners, including Poly, Logitech, Avocor, Jupiter, Jabra, Shure, Vitra, AVer, Bose, Sharp NEC, Sennheiser, Owl Labs and Orangebox.

Learn more about the purposeful workspace and flexible rooms here. 

About Barco

Barco is a global company with headquarters in Kortrijk (Belgium). Our visualization and collaboration technology helps professionals accelerate innovation in the healthcare and enterprise and entertainment markets. We count over 3,000 visioneers, whose passion for technology is captured in over 500 unique patents.

Barco is a listed company (Euronext: BAR; Reuters: BARBt.BR; Bloomberg: BAR BB) and realized sales of 1,058 million euro in 2022.

[1] Gartner Says Employees Are 12% More Likely to Leave Their Workplaces if Employers Don’t Establish Explicit Hybrid Work Norms (Press release) - Gartner – April 2023 - https://www.gartner.com/en/newsroom/press-releases/04-17-23-gartner-says-employees-are-twelve-percent-more-likely-to-leave-their-workplaces-if-employers-dont-establish-explicit-hybrid-work-norms

Interested to connect? www.barco.com or on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), Instagram (barco_nv) and Facebook (Barco).

Barco. Visioneering a bright tomorrow.

Press contacts

Yannic Laleeuwe

Yannic Laleeuwe

Marketing Director, Meeting Experience

+32 473 869453 yannic.laleeuwe@barco.com