From product know-how and troubleshooting skills through to strategic insights: Barco partners must understand the solutions they are selling/supporting and know the company behind the brand. Hence the training sessions that we’re hosting on a regular basis.

On 5 and 6 September, 25 partners and 10 different companies from the MEA region attended an intensive Certified Training Program at our Demo and Training Center in Dubai. They went home with the required certification to professionally commercialize our surgical or diagnostic solutions and provide the support that the hospitals have come to expect from a Barco business partner.