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A Barco canvas for Brazilian modernism, Nubank Arte Lab with Barco G-series projectors
2026 · Brazil

A Barco canvas for Brazilian modernism

Located in São Paulo’s iconic Conjunto Nacional on Avenida Paulista, Nubank Arte Lab is Brazil’s largest immersive art venue, a 2,700-square-meter cultural space where art and technology share the same canvas. Designed for large-scale exhibitions, interactive installations and sensory experiences, the venue brings together projection, LED, mirrors, sound and responsive technology to create experiences that extend far beyond the traditional gallery wall. At the heart of it all are two immersive rooms powered by Barco G-series projection, giving artists something very valuable: plenty of room for imagination.