The 68th International Motorcycle Show took place from 2 to 7 November 2010 in Milan, Italy. This year’s edition was the most successful one so far, counting over 500,000 visitors to admire the latest models.

For Honda, the world’s largest motorcycle manufacturer, EICMA is their main trade show. They gave the motorbike loving crowd exactly what they were looking for with the exclusive launch of 2 new state-of-the-art models.

To give the booth maximum visibility and show off the Honda motorcycles in the best possible way, Italian AV company Immagini, E… used a combination of Barco’s popular modular and creative LED displays.